The Mixternal Comms Playbook – Medium

The Mixternal Comms Playbook

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Why Most Corporate Communications Careers Stall (and How to Prevent It)

3 Essential Books for Comms Professionals

Dec 14, 2024

Why Most Corporate Communications Careers Stall (and How to Prevent It)

Dec 14, 2024

Your internal/external teams are working against each other. Mixternal fixes that.

Clinging to a traditional false divide results in redundancy and missed opportunities.

Jan 15

Your internal/external teams are working against each other. Mixternal fixes that.

Jan 15

📌 That Wayfair Memo + 4 Other Must-Read Mixternal Insights

It’s always interesting to review the content that gets the most reads, forwards, and social shares. The results often surprise me.

Dec 28, 2024

📌 That Wayfair Memo + 4 Other Must-Read Mixternal Insights

Dec 28, 2024

Reasons to Eliminate an Onerous Year-End Task

A contrarian argument

Dec 20, 2024

Reasons to Eliminate an Onerous Year-End Task

Dec 20, 2024

Ukraine: What Can Internal Comms Do?

If you’re like me, then today you’ll be distracted by Russia’s invasion of Ukraine. And rightly so — this is the largest land war in…

Feb 25, 2022

Feb 25, 2022

Value Storytelling Is a Must for Employee Engagement

Real storytelling examples inside

Dec 16, 2021

Value Storytelling Is a Must for Employee Engagement

Dec 16, 2021

How Holograms Are Being Used for Internal Communications

Including how DHL uses holograms for town halls

Nov 4, 2021

How Holograms Are Being Used for Internal Communications

Nov 4, 2021

Hologram Technology and Internal Corporate Communications: A Hypothetical Case Study

This is not a prediction that holograms are the wave of the future for internal comms. Rather, I choose the technology because it exists…

Nov 1, 2021

Hologram Technology and Internal Corporate Communications: A Hypothetical Case Study

Nov 1, 2021

How Internal Communicators Can Avoid the Innovator’s Dilemma

Summary: The Innovator’s Dilemma, a classic business book, examines how companies can succeed or fail in the face of disruptive innovation…

Aug 10, 2021

How Internal Communicators Can Avoid the Innovator’s Dilemma

Aug 10, 2021

Interview: Chris Bicknell, IC Manager for McDonald’s in the UK and Ireland

Insider Comms for internal comms

Aug 6, 2021

Interview: Chris Bicknell, IC Manager for McDonald’s in the UK and Ireland

Aug 6, 2021

The Mixternal Comms Playbook

The Mixternal Comms Playbook

I help comms professionals master mixternal (internal + external) communications, save hours weekly through AI-powered workflows, and improve executive comms.

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